Markus Göbel's Tech News Comments:

Cubic Telecom's Maxroam in alliance with Celtrek

(Saturday, December 01, 2007)

Irishman Pat Phelan, CEO of Cubic Telecom, is improving his product Maxroam. In the hype time around TechCrunch 40 competition in September 2007 we thought to see roaming prices around $0.20 in every country with this SIM card. That's not a reality yet, but not forgotten as a longer term aim. Now Cubic Telecom announced a cooperation with the folks at Global Roaming which offer a very similar SIM card, called Celtrek. The partnership will allow both companies to offer extended geographic coverage and data roaming on their existing products. Celtrek is stronger in the US market and Maxroam here in Europe.

Phoneboy Dameon Welch-Abemathy revealed an interesting detail in his post on The VoIP Weblog:
What wasn't announced in the press release, but slipped out on Pat's Jaiku stream was that the MAXroam service would soon be much cheaper in the US/Canada. Right now, it's prohibitively expensive, but Pat is saying by early 2008 the price should be about 12 cents (presuming Eurocents here). I'm not going to hold Pat to those rates, but if it's true, it does sound a fair bit better than the 1.18 Euros it now costs to receive and make calls within the USA.

Andy Abramson explains:
While their pricing isn't lower than buying local SIM cards, they do save you money if you are going from country to country, and you avoid a lot of unused minutes. They also give you the benefit of one number so friends and family can find you, making it a great gift for the student you know whose going to take a trip overseas.

Yes that's right. The pricing isn't lower than local SIM cards, but it's super convenient for frequent travellers to always have the same number on their SIM and don't have to worry too much for roaming prices. I am already playing around with a Cubic Phone from Pirelli and a Maxroam SIM card. The sound quality is fantastic while roaming on the German Vodafone network. I have a UK fixed line number for Maxroam and could also add a German number. They all would ring in whichever country I am.

The only thing that holds me back is that for Germany they only offer numbers from Hanover while I live in funky Berlin. He Pat, didn't they tell you that Hanover has the fame of being Germany's most boring city? So boring that in the 80ies and early 90ies Punks regularily gathered from all over the country to mix it up at least one time a year in their famous Chaos Days. So when I roam I will simply forward my existing Berlin number to the Maxroam UK number. As a Voipchecker I know how to do that for free, this I can save the €4.50 per month for a German Maxroam number.

Anyway, here is Cubic Telecom's press release:


Cubic Telecom and Global Roaming align forces
Alliance will focus on joint opportunities

CORK, Ireland – 30 November, 2007 – Cubic Telecom dba MAXroam and Global Roaming Inc. dba CelTrek have today announced a strategic alliance combining their marketing reach and technical know-how into a single partnership.

The partnership will allow both companies to offer extended geographic coverage and data roaming on their existing products. This is a substantial step forward for both companies in their goal to provide a single global communication platform that brings an end to the monopolistic behavior of the large cellular operators.

Pat Phelan said “I am delighted that Global Roaming has decided to partner with Cubic and I look forward to a world where anyone can call anyone at anytime without worrying about the cost.”

Florian Seroussi, CEO of Global Roaming Inc. said “This alliance gives us an opportunity to get a footprint in Europe in order to spread our ambition of offering low-cost roaming to consumers everywhere.”

Through the partnership both companies are currently actively engaged in joint proposals to large US and European enterprises and announcements on these are imminent.

ABOUT Cubic Telecom
Based in Cork, Ireland, with offices in Vancouver, Canada, Cubic Telecom is an innovative global communications company focused on introducing simple, high quality and high value telecommunications services. Its core target market is aggrieved customers across the globe who don’t understand why they can’t get value for money when making international calls while roaming.

ABOUT Global Roaming Inc.
Global Roaming, Inc, is a privately held Nevada corporation, with offices in Miami, Florida. The parent company has over 350 GSM network operator agreements covering more than 165 countries and all continents.

For further information, please contact:

Media Contact
USA
Giovanni Rodriguez,
The Conversation Group
M: +1 650 279 8415
giovanni@theconversationgroup.com

Europe
Patrick Smith, Sonus PR
T: +44 (0)20 7851 4890
M: +44 (0)7734 600553
patrick.smith@sonuspr.com

Company Contact
Cubic Telecom Limited
Pat Phelan, CEO
+353 21 425 0657
info@cubictelecom.com

Cubic Telecom Limited
Unit 1, Webworks
Eglington Street
Cork
Ireland

www.maxroam.com

Company Contact
Global Roaming Inc.
Jenny Callicott, COO
+1 305 249 3121
jenny@celtrek.com

Global Roaming Inc.
1021 Ives Dairy Road
Miami
FL, 33179
USA

www.celtrek.com

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Markus Göbel's Tech News Comments:

Cubic Telecom's Maxroam stirs up emotions

(Monday, October 01, 2007)

UPDATE:
On tuesday, October 2nd 2007, Maxroam has fixed their rate calculator. It doesn't say anymore that you can call to wherever in the world for just €0.35 when roaming in Germany. Now different prices apply for each country.




After Maxroam went live last week and sold 573 SIM cards on the first day, a big discussion broke out that you could also follow in the comments to my blog. People couldn't believe that when roaming in Germany you can call to wherever in the world for just €0.35. It sounds too good to be true. An anonymous poster even said:
Pat. If you are reading this please fix your rate calculator. If its correct than I will sign up but I promise you that you are going to lose a lot of money from me since I will be calling cuba for several hours a day and I know that there is no way you can cover the termination charges if you charge me based on the website. I work in the telecom industry and know what is and is not real. Please get of the correct rates.

But today the Maxroam rate calculator still says the same: €0.35 to wherever. I cannot verify the real rates either since I don't have a Maxroam SIM yet. Another poster, who calls himself Satphoneguy, commented last night:
I called and spoke to Pat Phelan on the phone today. There is definatly a bug in the rate calculator. He is working on it. For now I would not trust any of the rates to be accurate.

Soon we shall know what the actual rates look like.

I am not really sure if that comment is trustworthy, since Maxroam has to deal with "nasty comments over the last few days from corners seemingly jealous of maybe a tiny bit of growth for this fledgling company". That's how Cubic Telecom's CEO Pat Phelan calls it. He even put up a "new living room policy" to deal with annoying comments on his blog, not allowing them anymore.

From my desk in Berlin I am not yet able to verify what's true and what's not in Maxroam's rates and the commentators criticism. So I beg your pardon if perhaps I copied wrong prices from Maxroam's website. But one thing is for sure: Cubic Telecom is working day and night to complete the product. Pat Phelan even made an exclusive announcement on my blog:
I will give this to you exclusively here. We will have 15-20c USA roaming in next quarter, we will have MAXroam TO MAXroam regardless of country for under 20c in under 5 months, full triggering of call without the callback and global data roaming in under 6 months,this is not the end of a product this is just the beginning.

We intend to change the mobile infrastructure and bring the customer back to the centre. We could launch UK mobile sims with just a flight to the Isle Of Man but we don't want to be just a reseller, you know my personal experience of this business if I thought UK, Lichtenstein, Estonia was a better model I would have just become a reseller and resold the best model possible.

I also note that you commentors are anonymous whilst my phone is on the front page of my blog.

We really appreciate all your feedback.
thanks

So these are the "15 to 20 cents" prices we read about in the articles around TC40. Stay tuned for more to come! I will try hard to get more verified information and to write soon a review of Maxroam.

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Markus Göbel's Tech News Comments:

Cubic Telecom and Maxroam compared to other offers

(Sunday, September 23, 2007)

Now it's nearly a week since Cubic Telecom presented their new product Maxroam at TechCrunch 40 (TC40), but still they don't reveal their real prices which should be found here. Still Maxroam says "Rates published soon" while Cubic Telecom's website consists only of a place holder and former price examples have dissappeared.

Sure, they claim that GSM calls are up to 80 per cent cheaper than the roaming rates offered by existing mobile service providers. But that's a usual claim which you can also hear from competing companies such as United Mobile. I would like to compare the prices by myself.

At least Alec Saunders got some numbers from Cubic Telecom's CEO Pat Phelan when they talked one day after TC40:
Calls from one Cubic subscriber to another are free when used in a hotspot. They also come with a MaxRoam SIM with 5 euros of credit. That's the kicker, frankly. The MaxRoam LD rates will make anyone turn their head sharply… for instance, calls in Canada cost .0063 euros. In the US, .0131 euros. In the UK… .011 euros. In addition, you can get a local number wherever you're going, so that when you travel others can call you cheaply as well.

Sounds great, but for which kind of calls do these costs apply? I guess that's just the WiFI rates since the San Francisco Chronicle writes:
You just slip the MAXRoam SIM into your unlocked GSM phone when you travel and then when you make phone calls abroad, it comes out to about 15 cents per minute, thanks to global roaming agreements that Cubic has worked out with operators around the world.

15 Cent is a great price, whether in euro or in dollar, and undercuts for instance United Mobile with its funny mobile numbers from Liechtenstein or Jersey by nearly 50 per cent. Only I would like to see where this rate applies. And why does VentureBeat write that Maxroam "will provide cell phone users with a SIM card that enables global calling for rates between 20 and 30 cents a minute in more than 160 countries"? That's a price difference of up to 100 per cent in two articles from the same day.

Still it's a great idea that Maxroam works also in Wifi hotspots where you don't have to pay two digit cent prices per minutes, but probably about one cent to most countries. Also these prices are not yet published, but I guess that's what Alec Saunders wrote about. The Wifi prices are of course great, but they have to be compared to the Wifi offers from Wifimobile and Truphone. Truphone calls to 40 countries are free until the end of the year, at Wifimobile you get the same for a flat rate price of $15.99 €11.99 Ł7.99 per month. In both cases you can use your existing cell phone number as caller ID, unless you are from the US or the UK, and don't have to bear the shame of these weird Liechtenstein, Iceland, Jersey, Estonia or the Isle of Man numbers. Wifimobile's new calltrough numbers in 11 countries even let you place calls outside a Wifi area.

Which brings me to Cubic Telecom's most interesting feature to slash roaming costs: Consumers get a single phone number, but can create multiple permanent local numbers for themselves - up to 50 - anywhere around the globe. All calls are forwarded to their Cubic Mobile phone, no matter where the calls originate, at the best rates for the callers. That's a cool idea, but Cubic Telecom is not the first to offer it. Local numbers for global SIMs are the new trend, I wrote two months ago. The German company GlobalSIM started already in july to give local fixed line numbers from 43 countries to their SIM card customers.

Like Nokia, whose Executive VP & General Manager of Multimedia Anssi Vanjoki recently said that they "copy with pride" from the iPhone, Cubic Telecom has taken all these available features and squashed them into one product. That's a real accomplishment. They even took an existing phone and and made media like FierceVoip or the San Francisco Chronicle call it the "Cubic Mobile Phone". Although it's the known Pirelli DualPhone DP-L10 which the German VoIP provider Sipgate already sells since january.

But now, dear Pat, I would really like to know the prices per minute.

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Markus Göbel's Tech News Comments:

Cubic Telecom presents Maxroam at TechCrunch 40

(Monday, September 17, 2007)

OK, the embargo is over. For one and a half hours I already had the press release but wasn't allow to tell. But now, finally, Roam4Free's Pat Phelan has revealed at TechCrunch 40 his new product Maxroam. TechCrunch is blogging live from the presentation:
Cubic Telecom is creating a global Mobile Virtual Network (MVNO). The company aims to drastically reduce international calling rates by lowering mobile roaming and call charges. Founder Pat Phelan “wants a world in which anyone can pick up their mobile phone wherever they are and call anyone in any country for as long as they like without worrying about the price.” Product launch is today. “Maxroam” allows you to add numbers to the SIM. Essentially calls are routed from one number in each place. Every call on the mobile becomes a local call.
Later you can find the per minute prices here. Up to now the web page still says "Rates published later today" or "HTTP/1.1 500 Server Error". Sometimes a price shows up, but this is just a place holder. They are obviously working on it.


EMBARGO – 20:00 Irish/UK Time (19:00UTC / 12:00 PST), Monday 17th September 2007

IRISH STARTUP INTRODUCES THE FIRST INTERNATIONAL MOBILE PHONE SERVICE THAT ELIMINATES EXTORTIONATE ROAMING CHARGES

• “All Global Calls Are Local Calls” with Cubic Telecom’s Mobile Phone Solution
• Company Unveils Both Product and Vision at First Annual TechCrunch40

CORK, Ireland, and SAN FRANCISCO, California. – (TechCrunch40) – September 17, 2007 – Cubic Telecom today unveiled what many industry watchers are calling the world’s first true global phone. Presenting at TechCrunch40 in San Francisco before an 800-plus crowd of hi-tech entrepreneurs, journalists and other industry influencers, the company announced Cubic Mobile, a mobile phone package that effectively turns ‘global calls into local calls’. Cubic Mobile dramatically reduces costs for both callers and recipients of mobile phone calls when roaming internationally.

Cubic designed the product for several large markets of consumers who are looking for ways to reduce the cost of international telephony: (1) the growing population of émigrés who buy pre-paid calling cards to call friends and family overseas; (2) travellers who are looking for ways to reduce the costs of roaming on traditional packages; and (3) globally distributed teams – commercial, not-for-profit, and governmental organisations – that are all seeking better ways to manage the cost of global calls.

“You often hear that the world is flat, so why not telephony,” said Cubic CEO and co-founder Pat Phelan. “We are living in a world where more and more people need to make phone calls across borders and while travelling. Our mantra is ‘all global calls should be local calls’, and we have built a product that can do that.”

Pat Phelan said “It’s great to be at TechCrunch40. Seven hundred companies from around the world applied to launch their products at this event. We were one of forty chosen, and are the only Irish company presenting. For us, this is an exceptional opportunity”.

Cubic Mobile is a dual-band GSM/Wi-Fi phone that comes with several major innovations enabling callers to make and receive low-cost calls around the planet, wherever they roam:

• MAXroam: the world’s first universal SIM card, offering consumers the best country-to-country phone rates anywhere. The MAXroam SIM, which can also be purchased separately, is a major breakthrough, and the result of years of negotiations with GSM carriers around the world.

• As many phone numbers as you like: full PBX functionality on the handset. Consumers get a single phone number, but can create multiple permanent local numbers for themselves - up to 50 - anywhere around the globe. All calls are forwarded to their Cubic Mobile phone, no matter where the calls originate, at the best rates for the callers.

• All Voice over IP (VoIP) calls within the Cubic network are free. All Cubic Mobile customers get a short code that they can use to make free VoIP calls to any other customer on the Cubic network. This is an especially attractive feature to families who live across borders and globally distributed companies and workgroups.

Cubic Mobile has been designed by a team with extensive experience in consumer and wireless technologies. It also has the ability to route a call to the lowest cost network available, whether it is GSM or Wi-Fi. “It’s consumer friendly in many ways, said Pat Phelan. “It is friendly in its utter simplicity, but also friendly in its ability to also ensure that you and your callers are always getting the lowest rates”.

Pricing and Availability
• Cubic Mobile, which comes in two models, will be available from October 1st at www.cubictelecom.com. The basic model will sell for EUR99.95 and a Windows Mobile version at EUR159.95 (both handsets come with a MAXroam SIM included and an initial EUR5 calling credit).

• MAXroam, which operates on any unlocked GSM phone, can be purchased separately for EUR29.99 (with an initial EUR5 calling credit) and is available on September 24th at www.maxroam.com.

-ENDS-


ABOUT Cubic Telecom
Based in Cork, Ireland, with offices in Vancouver, Cubic Telecom is an innovative global communications company focused on introducing simple, high quality and high value telecommunications services. Its core target market is aggrieved customers across the globe who don’t understand why they can’t get value for money when making international calls and roaming. Renowned global telecommunications entrepreneur and thought-leader Pat Phelan founded Cubic Telecom in 2005. Pat wants a world in which anyone can pick up their mobile phone wherever they are and call anyone in any country for as long as they like without worrying about the price.

Cubic Telecom is working towards free speech.
www.cubictelecom.com

ABOUT TechCrunch40
TechCrunch40 features forty of the hottest new startups from around the world, who will announce and demo their products over a two day period. And they don’t pay a cent to do this. They are selected to participate based on merit alone. In fact, the organisers offer a $50,000 cash prize for the best product and line up other in-kind services and awards from a group of corporate sponsors. The selected companies are decided by an amazing group of experts who help recommend the final startups to present at TechCrunch40. And they will also participate at the conference - they’ll watch company presentations and discuss the merits of each with robust audience participation. Confirmed industry experts include Marc Andreessen (Co-founder, Ning), Chris Anderson (Editor-In-Chief, Wired Magazine), Ryan Block (Editor-In-Chief, Engadget), Roelof Botha (Partner, Sequoia Capital), Ron Conway (angel investor and advisor), Mark Cuban (Founder, HDNet), Caterina Fake (Co-founder, Flickr), Brad Garlinghouse (SVP,Communications & Communities, Yahoo!), MC Hammer (Musical Artist and Advisor, DanceJam), Sarah Lacy (reporter and author), Loďc Le Meur (entrepreneur, LeWeb organizer and blogger), Om Malik (Founder, GigaOm), Marissa Mayer (VP, Search Products & User Experience, Google), Rajeev Motwani (Professor, Stanford University), Robert Scoble (Scobleizer and Podtech), and Dave Winer (Scripting News).

Photography:
Pictured are Sean O'Mahony (left), Chief Commercial Officer, and Pat Phelan, Chief Operating Officer, of Cubic Telecom, which today announced its plans to dramatically reduce international global roaming charges.

For further information, please contact:

Media Contact (Europe)
Comit Communications & Marketing
Keith Martin
Tel. +353 1 215 7675
kmartin@comitmarketing.com
www.comitmarketing.com

Media Contact (North America)
The Conversation Group
Giovanni Rodriguez
Tel. +1-650-279-8415
Giovanni@theconversationgroup.com
www.theconversationgroup.com

Company Contact
Cubic Telecom Limited
Pat Phelan, CEO
Tel. +353 21 425 0657
info@cubictelecom.com
Cubic Telecom Limited
Unit 1, Webworks
Eglinton Street
Cork
Ireland
Tel: +353 21 425 0657
Website: www.cubictelecom.com
Pat Phelan’s Blog: blog.roam4free.ie

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Markus Göbel's Tech News Comments:

My answer to Jeff Pulver's "Call for More Innovation in Voice Services"

(Friday, July 27, 2007)

Jeff Pulver and Ken Camp are bored from what they've seen in VoIP lately. That's why Jeff startet a "challenge for innovative disruptors with regards to the voice applications industry":
Think about presence and voice and instant messaging, take a look at the APIs of twitter and Facebook and pitch me on the service that you want to create. Those who get my attention might end up with the early-early seed capital needed to turn their dream into a reality.
So what could that be? Jeff doesn’t want to hear about a service that's simply a variation on Call Forwarding and/or Voicemail. It has to be something really different. Something cool. Something that truly helps to redefine communications.

I am really courious to see the winner of this competition. I don't know why Jeff is so excited about Twitter and Facebook. To me these applications are mostly a waste of time. But what I would love to have is a "Hosted Fring with Grandcentral's filter rules and international mobile callforward over GSM".

What does that mean?

I like Fring because it connects me with just one program to my contacts at Skype, MSN messenger and Google Talk. Lately it also works as a VoIP client. But only on my Nokia mobile phone!

Why isn't there a website that does the same like Fring? Why isn't Fring a hosted service? I would love to leave my login data for all these services on their website and connect to it over SIP from my ATA. A kind of Voxalot, but extended with Skype, MSN messenger and Google Talk.

Whenever somebody contacts me, my phone should ring. Outgoing calls to Skype, MSN, Google or phone numbers should also be made with my normal phone. The server would decide automatically how to connect the call, because it has call rules for that - like Voxalot has.

Incoming calls would be filtered like at Grandcentral. Annoying people could only leave a voicemail and good friends could ring my phone day and night.

This service should of course not only work over an ATA but also over the mobile phone network. Internationally! There are more and more international MVNOs slashing roaming charges and giving local fixed line numbers to mobile phones. This means they already have an own SIP infrastructure and GSM gateways in every country. If they can give me a local fixed line number in a country, they can also deliver cheaply the described calls from Skype, MSN, Google and my home VoIP providers over GSM.

Outgoing calls should be done the Nimbuzz way:
Call your IM buddies on their mobile or on their PC. At the cost of a local call, worldwide. No credits needed.
A small application on my mobile phone would always know which cheap number to call in every country to connect to the described network.

I am sure, that the despicted layout is possible. The guys at Fring, Grandcentral, Gtalk2VoIP, Skip2PBX and Roam4Free have already pieces of it in their hands.



More coverage about the challenge:

Andy Abramson, Jon Arnold, Pat Phelan, Aswath Rao, Alec Saunders, Russell Shaw and TIA Communities.

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Markus Göbel's Tech News Comments:

Why did Roam4Free meet with Google's GrandCentral?

(Wednesday, July 18, 2007)

What's going on between the international MVNO Roam4Free and Google's new acquisition Grandcentral?

Roam4Free's CEO Pat Phelan tells in his blog that he and Chief Commercial Officer Sean O’Mahony, recently hired from Jajah, met with Grandcentral's Craig Walker and the Google voice team at Google headquarters London.

Pat isn't allow to tell more because he is "under electronic NDA". Just two fotos and the sentence "What were we doing at the Googleplex, oh thats a secret".

This gives pretty much room for speculation. I guess they are planning to bring GrandCentral to other countries than the US and make it mobile. This is very necessary for GrandCentral and would match well with Roam4Free's latest strategy to give fixed line numbers from 28 countries to their users.

I like GrandCentral’s services but it sucks to have only a US number. So I have to make a call forward from a German number to my GrandCentral number. Therefore I loose GrandCentral’s call screening options and get a bad delay, since the call forward goes twice around the world.

That problem could be solved easily with some SIP configurations. If Roam4Free connected its SIP servers, Grand Central could directly offer local fixed line numbers from 28 countries. Also Roam4Free could help Grand Central users to make their cell phones ring at low cost in 115 countries, without high roaming charges.

Maybe Roam4Free is Google’s next acquisition. I don’t have any facts to sustain that, but wouldn't be surprised.

GrandCentral gives you "one inbox" for life, where all voice messages can be stored for ever. With Google's voice search capabilities these messages can soon be searchable in seconds, like the millions of emails that people have in their GMail accounts. It's even possible to merge GMail and GrandCentral into "one inbox for life for voice and emails". Given the fact that Google is a large international company with worldwide dark fiber capacities you would just have to add Roam4Free to make that work as a great international phone service in over 115 countries.

But they are not alone. Remember the last news "Skype Founding Investor invests in United Mobile to "deliver a combination of Truphone, Jajah and Skype". This can result in something quite similar, based on another international MVNO, United Mobile, and Skype's founding investor Morten Lund.

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Markus Göbel's Tech News Comments:

A new number range for worldwide mobile telephony is missing

(Monday, July 16, 2007)

Many of us travel a lot. This means high roaming charges and no local phone number in the country where you are. Some people yet decided to buy local SIM cards and put them in their cell phone whenever they arrive at the airport. For them Truphone has just presented their new Multi-SIM capability, which supports travellers who take international SIM cards with them abroad. Calls to their Truphone number will reach them whichever SIM they're using at the time.

That's nice, but even cooler is Roam4Free's "Get a local fixed line number for any one of 28 countries on your SIM". Instead of exotic numbers from Estonia, Liechtenstein or the Isle of Man they will point local fixed line numbers for any one of 28 countries to their SIM cards when the new version of Roam4Free comes out. The customers can then be called on mobile phones with a local fixed line number.

Local numbers for global SIMs seem to be the new trend. The German company GlobalSIM has also started recently to give local fixed line numbers from 43 countries to their SIM card customers. That's even better than Truphone's Multi-SIM capability. But I see the disadvantage that this call forward will surely cost extra and the owner of the mobile phone has to remember many local numbers.

So I think that an entire new number range is missing for worldwide mobile telephony. The best thing would be a cheap interconnect to the ++882 or ++858 number range, or something similar. These are international codes that don't belong to any particular country, but to ENUM services. It would be great if people could call them from every country for local prices. So you would never have to change SIM card or number for travel. You just had a virtual number, similar to German 032 numbers which don't belong to a particular city but to VoIP.

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Markus Göbel's Tech News Comments:

Skype Founding Investor invests in United Mobile to "deliver a combination of Truphone, Jajah and Skype"

(Thursday, July 12, 2007)

Skype's founding investor Morten Lund is investing in the international mobile network operator United Mobile. That's an international cell phone company, comparable to Roam4Free, GoSIM, BlueSIM, Che Mobil, GlobalSIM, SunSIM, TouristMobile or others, which allows outgoing calls at low rates in over 80 countries and to receive free incoming calls without roaming charges.

Morten Lund seems to brim over with enthusiasm for United Mobile’s business strategy of combining its services with so called Web 2.0 functionality and says:
“The business rationale behind United Mobile’s decision to integrate Web 2.0 features into its service offering is compelling. The organisation’s key objective is to transfer the Skype model to the mobile phone for average Joe who is travelling. United Mobile will deliver a combination of Truphone, Jajah and Skype on a “One SIM card Service”. The company will be a leader in delivering free mobile telephony worldwide. This pioneering new business model will be widely adopted in the world’s leading mobile markets in the near future.”

Free mobile telephony worldwide? That's what we want! At least me and all the VoIP telephony tweakers out there who are always looking for the cheapest way to call.

But what about "Truphone, Jajah and Skype on one SIM card"? Is there something going on between these companies? As far as I know from my professional life, United Mobile would need an authorization to mention the other companies' names in a press release. So where Truphone, Jajah and Skype involved in the press release? Or is United Mobile just name dropping them?

Is there something going on behind the courtain? A dark power forging a new VoIP empire out of these four companies?

As far as I see, United Mobile should have the best rates to terminate international cell phone calls. Truphone, Jajah and Skype could envy them. Also United Mobile has its own SIM cards. It would be very convenient for Truphone, Jajah and Skype if they could start their services from a SIM card, instead from their rather slowly phone client or mobile web page. Also it's obvious that these three minute stealers cannot expect support from mobile incumbents. So it would make sense to cooperate with a worldwide mobile MVNO.

Truphone has just presented their new Multi-SIM capability, which supports travellers who take international SIM cards with them abroad. Calls to their Truphone number will reach them whichever SIM they're using at the time. That's nice, but could be even more convenient. Who wants to always change his SIM card whenever he or she arrives at the Airport? Maybe soon it's not necessary anymore to change the SIM card? When will we see a real TruSIM? When a JajahSIM or a SkypeSIM?

Get out of the closet!

Fellow blogger Moshe Maeir already explained here and here how Jajah's access to Intel's patent portfolio helps them to embed Jajah's telephony functions at the chip level of mobile phones. All these developments explain how VoIP companies drool over more speed on mobile phones. Their applications start pretty slow on often feeble and battery sucking cell phones. It takes a minute until you are connected to Wifi and have established a call with one of their softwares.

I guess: Either the four companies are developing secretly something together, to make their mobile VoIP applications start faster from a SIM card. Or United Mobile is developing an application to blow them all away. In this case they have just used the brand names of Truphone, Jajah and Skype for press release name dropping.

At least I'm sure that United Mobile's next press release can be even more interesting. What do you think?

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Markus Göbel, Journalist

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